Stavis Seafoods Implements Nammu Platform to Enhance Sales Intelligence and Operational Visibility

BOSTON, MA – 15/03/2026 – (SeaPRwire) – Seafood distributor Stavis Seafoods has implemented the AI-powered platform developed by Nammu across its entire sales organization, introducing new data-driven tools designed to help the company manage complex ordering patterns, inventory conditions, and customer activity in real time.

The deployment connects Nammu directly with Stavis Seafoods’ enterprise resource planning (ERP) system, consolidating customer, inventory, and sales data into a single operational interface. By centralizing these workflows, the platform aims to help sales representatives track customer demand trends, monitor inventory availability, and identify potential sales opportunities without relying on manual spreadsheet management.

Seafood distribution is widely considered one of the more operationally complex sectors in the food supply chain. Companies must coordinate thousands of products across fluctuating supply conditions while managing perishable inventory and customer-specific purchasing patterns. In this environment, sales teams often rely on fragmented tools that make it difficult to maintain real-time visibility across accounts and product availability.

The Nammu platform was developed specifically for the seafood industry to address these challenges. By combining AI-driven analytics with workflow automation, the system provides both sales and procurement teams with live insights into market conditions, purchasing behavior, and supply signals.

Supporting Faster Decision-Making in a Dynamic Market

The rollout at Stavis included a full onboarding program for the sales team as well as ongoing weekly check-ins designed to accelerate adoption and gather operational feedback. This process enabled the teams to refine how the platform supports daily workflows, helping ensure the system aligns with the pace and complexity of seafood distribution.

With Nammu acting as a live data layer across the company’s existing infrastructure, Stavis sales representatives can gain clearer visibility into customer ordering patterns, account engagement, and product availability. The platform is intended to reduce manual administrative work while enabling teams to respond more quickly to changes in supply and demand.

According to Bert Vandereydt, the seafood industry presents unique challenges that traditional enterprise software has struggled to address.

“Seafood distribution involves a high degree of complexity, from constantly changing inventory to customer-specific requirements,” Vandereydt said. “Advances in artificial intelligence now allow us to build systems that better reflect how the industry actually operates. At the same time, the market has become more volatile due to shifting trade policies, tariffs, and supply chain disruptions. Companies need tools that help them adapt quickly, and that’s what Nammu was designed to provide.”

Supporting Ongoing Industry Modernization

The implementation also represents another step in the ongoing modernization of Stavis Seafoods’ operations following its acquisition by Profand Group in 2018. The integration of AI-driven platforms and real-time analytics tools reflects a broader trend across the seafood industry as distributors adopt more advanced digital infrastructure to manage supply chains and customer relationships.

About Nammu

Nammu develops AI-powered sales and procurement software tailored for the seafood industry. The platform connects data across purchasing and sales workflows to provide real-time analytics, automation capabilities, and customer engagement tools designed to reduce manual work and improve operational visibility.

About Stavis Seafoods

Founded in 1929, Stavis Seafoods is a major seafood supplier serving the New England region and international markets. The company sources fresh and frozen seafood products from fisheries around the world and distributes them to a wide range of foodservice and retail customers.

Stavis Seafoods operates as part of Profand Group, a global seafood enterprise headquartered in Spain. Profand employs more than 3,000 people worldwide and operates across Europe, the United States, Asia, South America, and Africa, managing processing facilities, aquaculture operations, and fishing vessels that collectively market approximately 120,000 tons of seafood annually.